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Platform Overview

A video based "Choose Your Own Adventure Story" that allows the viewer to decide what to do next, how to interact with the video and change the outcome of the story.

The main aspect of the experience is to engage in virtual reality with a person, scene or perspective, while playing and interacting, something that would be otherwise impossible in real life.

How it works

As the story proceeds it stops at certain decision points promoting the viewer to choose how the story should continue or what should happen next.

After opening the inMedia platform the viewer starts viewing the story preferably in a first person view.

Based on the viewer's decision the story continues in a way or another mimicking the decision-making process of real life.

Any video content can be added, to drill down into the storyline, or prompt viewers to watch the material relevant to the preceding scene(s)

BENEFITS OF INTERACTIVE

Interactive video has very creative and exciting features, useful for a range of segments and application, including entertainment, brand experience, information, training, and much more... here are just few examples of the benefits:

ENGAGEMENT

Interactivity enables video to be more engaging and immersive, making it possible to maintain attention for longer periods than typical linear videos. This feature can be further expanded, by using POV (Point of View) video footage, enabling viewers to engage with the video in a virtual reality and life-like manner.

IMMERSION

Move smoothly and seamlessly from one video to another, with no interruptions or breaks in the narrative when passing key decision points – providing a much higher degree of emotional engagement and immersion for viewers.

DISCOVERY

One of the very best ways to watch and learn is by discovery. Interacting with videos that provide creative, branching options allow deeper degree of involvement, promoting active learning and increasing retention of information.

ADAPTATION

Decision points in the video timeline allow for opportunities to adapt the experience to individual viewers – giving the chance to decide what they want to branch to, or what they want to watch next. Logic can be added to analyze viewer decisions and adapt the delivery of personalized content, drastically increasing the time spent watching.

TRACKING

User viewing interactions can be tracked within the video - what and when viewer decisions were taken, what was completed, when they left the video and so on. Data statistics can be extremely useful in determining the viewer’s preferences, attention span or personality profile.